Trolltech McDonald's Toy Fair

September 1, 2016 | tags china oem toys  china toys manufacturer  custom vinyl toys   | views
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Trolltech McDonald's Toy Fair

Speaking of McDonald's, in addition to burgers fries, but also reminiscent of the beautiful little toy. Attract children with toys, McDonald consistent marketing strategy. As the 25th anniversary of entering the Chinese mainland's gift, this summer McDonald's large toy exhibition - "Trolltech toy factory" to move to Guangzhou, Guangzhou to attract a large number of friends to the size of Tacitus Square visit.
 
Early in 1979, McDonald's launched the "Happy Meal", comes with exquisite food packages small toy promotion, successfully develop children's market. Using toys to attract business, McDonald's considered a pioneer in "Siwan" concept. Only in 2015, McDonald's presented and sold in China market players more than 35 million copies, figures are alarming.
 
McDonald's toys clearly enhance yourself into the topic and there is a sense of possibility, so McDonald's has been watching the animation market trends, the latest animated film which currently attract young people's attention. Small yellow people, or Angry Birds, a network detonated topic toys can become a reason for the young man walked into the McDonald's restaurant. Moreover, more overwhelmed advancing McDonald to join YY LIVE broadcast live on the Toy Fair, the use of today's most fiery live further into the world of young people.
 
"Happy Meal" has brought the joy of dining experience, a congregation of 80 and 90 precious childhood memories, for this group of young people, funny Toy Fair rich "feelings, stories, fun" element . Via live again be able to see Hello Kitty, Chibi Maruko, Transformers, and a series of familiar classics Pikachu star toys, feel the joy of a child in the eyes again, this time to play the McDonald's brand feelings Watch hearts of young people. Live Toy Fair also invited six YY LIVE popularity anchor to help out, with the ultra-popular anchor of attention and the amount of fans, so that consumers in different regions of the atmosphere can be full of feelings through the screen feel them.
 
Ingenuity to Toy Fair as live content, led the people "through" back to childhood, to regain the beauty and joy of childhood, McDonald's will together YY LIVE toy marketing and entertainment live together organically, again successful with the younger generation consumers closely linked. "Siwan" enduring philosophy, and perhaps the future will continue to focus on McDonald's "fun" word, as we bring more new marketing surprises.
 




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